Clare Elderkin

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Writing Website Text that Sells

28th September 2011
Users decide if your website is of interest to them in as little as two seconds. Therefore writing compelling and interesting text, otherwise known as copy, is critical. This sounds intimidating, but it doesn’t have to be if you follow some simple rules... Read >

Website Accessibility: Some Simple Features

26th September 2011
Creating an accessible website could actually benefit all users, not just those with disabilities. Many accessibility features stem from a common sense approach that requires an understanding of how people use the web. Considering accessibility can also h... Read >

The Importance of Accessibility in Web Design

15th April 2011
Designing a website is a fine art, which is why many people pay a professional to build it for them. There are so many factors that need to be taken into consideration: page layout and aesthetics are just the obvious ones. So what about the less obvious i... Read >